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Scott Galloway@profgalloway

Published on August 29, 2025

Near the end of the pandemic, American workers had enough leverage to mount nearly 400 strikes, marking the greatest number of labor actions in 10 years. A former Department of Labor official and member of the National Labor Relations Board described 2023 — the year that gave us “hot labor summer” —  as the “most active period” for labor she’d seen during her 30-year career. Fast-forward a few years and labor’s leverage is (mostly) declining due to economic uncertainty. Meanwhile, artificial intelligence has eliminated some jobs at the margins and raised existential questions about the meaning and purpose of work. My views on how we should define and compensate labor, however, haven’t changed. Put simply, we overpay with lip service, underpay in real dollars, and ignore unpaid labor, i.e., caregivers. As I’ve written before, we can do better. 

 


 

This post was originally published September 9, 2022. Several of the charts have been updated to reflect recent data.

I’ve been thinking about labor and the holiday meant to celebrate our nation’s workers. My observation: “Labor” Day is a ruse, just as “hero” is a moniker typically attached to someone we’ve decided to underpay — teachers, frontline workers, etc. A more honest name for a holiday describing who/what we value would be “Capital” Day.

We don’t honor workers, we throw loaves of bread at them and give them circuses to distract them from their servitude to capital, which captures more of the spoils each year. Over the past five decades, U.S. GDP growth has outpaced wage growth by 63% — in years prior, GDP and wages expanded at the same rate. In 1970 the American middle class received 62% of the country’s aggregate income; today it’s 42%. The top 1% now owns 32% of our nation’s wealth, and the bottom 50% owns 3%. America has never been so disdainful of its workers.

There was a time when 30 years of hard work got you the American Dream: homeownership, college-educated children, retirement, greater economic security than your parents. No longer. Today economic security is defined by the assets you already possess. We impose harsher taxes on income gains (i.e., the fruits of labor) than on capital gains, and reward high-net-worth individuals with tax loopholes and bailouts. America is no longer the best place to get rich, but to stay rich.

Anyway … this week I’ve been thinking about labor. What it means, who performs it, and how the holiday can register real meaning again.

Unions

Unions are making positive headlines recently. Some Starbucks workers organized in December 2021. Amazon workers followed in April. So far this year, unions have won 641 elections (the most in nearly two decades) with a 77% win rate (the highest percentage on record). Almost 80,000 American workers have gone on strike in 2022 — three times as many as in the same period last year. Meanwhile, U.S. approval of labor unions is at its highest level since 1965. By the looks of it, unions are making a comeback.

People will say these wins for unions are wins for workers. Maybe. However, in my view, this is a dead cat bounce. Over the past several decades, unions have proven they don’t work.

As Rani Molla wrote, forming a union is the easy part. The hard part is negotiating a contract with the employer. Companies deploy various methods to ensure there is almost never an agreement with the union — usually just stalling. After Amazon’s Staten Island workers voted to organize, Amazon buried them in paperwork. Starbucks did the same. Almost a third of unions don’t reach an agreement within three years. Proving to the National Labor Relations Board (the agency that enforces labor law) that a company is unnecessarily stalling is difficult. And even if you do, per Rani Molla … “there’s not much it can do.” So the union gets tired and discouraged, the employees inevitably turn over, the effort bleeds out, and the company marches on sans union.

In many ways, the union is the corporation’s perfect enemy: disorganized, inexperienced, underfunded, and understaffed. “I want to work for the United Auto Workers union,” said no ambitious college graduate ever. It’s not a coincidence that, despite the recent uptick in union formation, union membership is in freefall.

One Union, For All Workers

The need for labor representation remains, however. The balance of power between capital and labor structurally favors capital. Capital has, well, the capital — to hire lobbyists and public relations teams, lawyers and strikebreakers, to outwait workers who need their paychecks to put food on the table. You don’t need to be a labor economist to see this, just review the past 50 years in America. And it’s likely to get worse: Automation is projected to put nearly 40% of American jobs at “high risk” by the early 2030s. We already let offshoring decimate a generation of American labor, we have a moral and economic obligation to better manage this greater transition. But if not labor unions as we know them, who?

There should be one union: the federal government. Unlike small, fragmented groups of workers, this is a force to be reckoned with — and companies must comply with its demands. It should demand more. Dignity in work, for starters. The right to not be sexually harassed or discriminated against is a good thing, but it’s a floor. In America, the wealthiest nation in the world whose corporations are registering the greatest profits in history, you can still work full time and fall below the poverty line. We must raise the minimum wage dramatically. If the federal minimum wage had risen at only the same pace as U.S. productivity since 1960, it would be three times what it is today. A $20-plus federally mandated minimum wage would send some consumer stocks down, and make many small businesses unviable. It would also be worth it.

Workhorse

We often talk about income inequality, the top 1% vs. the 99%, and we should. But there’s another cohort that’s rarely discussed, whose workers on an effort-adjusted basis may be the biggest losers re changes to the tax code: the 90th–99th percent.

Lawyers, doctors, accountants. Smart, ambitious, hardworking, college-educated people who’ve played by the rules and done everything right. While the media often buckets them in with the top 1%, many are actually struggling — but they’re too embarrassed to complain about it.

A lawyer living in San Francisco making $350,000 a year likely pays 49% of their income in federal and state taxes. Most “workhorses” need to live in a high-cost urban area (the average home in San Francisco costs $1.5 million), and things are likely tight. This is not a sob story — many Americans would kill for these problems. However, we’re being heavy-handed with the wrong people, as many could build real wealth and make the jump to light speed if we returned to a progressive tax system that charged the same rates on the top 1%. Asymmetric upside is reserved for the ultra-wealthy — accounting for capital gains tax, they pay lower tax rates than the 90th–99th percent. We have opted for a regressive tax system.

 

Care Work

When we discuss labor, we almost exclusively talk about paid labor, the work we do for money. But there is an enormous, critical swath of labor this view overlooks, and it’s important work: caring for one another. Raising our kids, administering to the sick, and caring for the aging.

A good measure of a society is how well it provides for its weakest members. It’s also a good predictor of a society’s future. A poor system for raising children is a recipe for future failure. What’s our system? We turn to women. Among solo-parent households, 82% are headed by single mothers. When it comes to the elderly, 61% of caregivers are women, and they are much more likely to be the primary caregiver.

Besides the inequity, our assumption that Mom will take care of things is brittle. Covid illuminated how brittle. Students fell four months behind in school, and reading and math scores sank by the sharpest margin in three decades. The gender gap in employment and labor participation increased, and a quarter of mothers said they had to either stop working or work less.

In some distant past, when people lived in extended family units, with three or four generations under one roof and a dense network of siblings and cousins ready to pitch in, an “informal” system of caregiving — i.e., no system at all — might have been viable (though it was rarely fair between genders). But that’s not how our society works today, and more important, that’s not how we want it to work. Mobility and migration are the unlocks that have powered a century of innovation, but they mean we need to support people as they care for those who need support.

This is the role of government. It is neither feasible nor fair to expect employers (the paying kind) to abandon their competitive advantage and unilaterally support a societal good. Yet our existing protections for caregivers are deficient. The U.S. is one of only six countries that don’t offer paid family leave. The others? Marshall Islands, Micronesia, Nauru, Palau, Papua New Guinea, and Tonga. This is bad company. Every other developed nation provides substantial paid family leave, with the average OECD country offering more than 17 weeks.

The Biden administration tried to advance another much-needed policy to support family care work, the child tax credit. This is something I’ve long advocated for, inspired by Senator Michael Bennet. When we instituted this program on a temporary basis during the pandemic, we kept 3.7 million kids out of poverty and cut hunger by 25%. This was a massive win: Child poverty is a scourge, and its costs on society compound over a lifetime. But the Democrats were forced to strip a provision extending the credit from the Inflation Reduction Act, after Joe Manchin (and, to be fair, the entire GOP caucus) refused to go along. Maybe next year.

The rise of remote work and new flexibilities in employment will allow us to do more. I believe we need to explore an additional employment protection that gives people who care for others rights in flexible work arrangements. If working from home enables a single parent to stay in the workforce, that’s a win for society. Temporary part-time status and flexible schedules can match our needs to our resources. We should incentivize companies to make this happen and level the playing field so they’re not at a competitive disadvantage when they do so.

As always, the criticism of taxpayer support for care work is the cost. However, we spent $800 billion bailing out corporations with PPP loans while offering $1 trillion in tax breaks per year in the form of loopholes. No government agency can provide a good level of care, more efficiently, than a loved one. We need to arm citizens with the resources to care for loved ones.

A substantial increase in the minimum wage, restoration of a progressive tax system, and greater flexibility for caregivers starting with paid family leave. There’s nothing wrong with America that can’t be fixed with what’s right with America. And Americans like to work. All of these efforts would come at a cost, and it’s likely the stock market would go down. But putting more money in the hands of middle-class Americans has one key advantage: They spend it.

Loneliness, stressed young families, a lack of connection, class warfare, the draining of meaning. All of these things plague America. There is no silver bullet. But there is something we can do to help address all of them. We can work.

Life is so rich,

P.S. On Prof G Conversations, I spoke with Esther Perel, psychotherapist and bestselling author, about the state of modern relationships and why friendship and intimacy are in decline. Listen here or watch here.

 

Comments

16 Comments

  1. Tascha Folsoi says:

    You recently attacked the teachers union for its behavior during Covid, arguing that teachers are mostly young women who wouldn’t have gotten sick. That’s simply not true—certainly not in Los Angeles.

    We are underpaid caregivers. There would be no you, no Steve Jobs, no Bill Gates without us. You said it yourself: families could not provide education without in-person teachers. This nation’s economy depends on our labor, yet we are never compensated fairly.

    On top of that, we carry a hidden “teacher tax.” We buy our own supplies because the bureaucracy makes it impossible to get them when needed. Plant managers and maintenance staff do the same—air conditioner repairmen purchasing their own tools because by the time the district approves them, it’s too late. I’ve taught in 113° heat, sealed windows, no CO₂ balancer, expected to keep going because we are caregivers. Imagine that during Covid. In fact, I ended up hospitalized with Covid, even after vaccination, because when I get sick, I run dangerously high fevers.

    If a business cannot provide its service while paying employees a living wage, it doesn’t deserve to stay in the market. Yet teachers are expected to accept the opposite: anger at unions for defending us, even if not every teacher works at the same level. I work above optimally. Not everyone does—but CEOs and managers demand respect while denying it to those beneath them. That same respect should extend to us.

  2. Unions? says:

    I’ve been in a profession that was partially unionized. The people who got in the union shops were able to control jobs, making sure their buddies got work and everyone else didn’t. it wasn’t just the money. The workload at the union shops was obviously a lot lower than the non-union shop I worked at.

    The unions eventually went into decline because they drove up labor costs at their strongholds, but didn’t do much to generate revenue.

    They didn’t ensure fair treatment, because that was only for their buddies.

    When you say you want everything controlled by one union, Prof G, it sounds a lot like you want everything controlled by one union led by your buddies so you can work, maybe even hand out jobs, and leave everybody else hungry for scraps.

    Come to think of it, wasn’t the Communist Party in what’s now Russia a lot like that?

    The unions should be a benefit to everyone, but I’ve seen enough of the unions that only wanted to be good for a few to see the ways your concept goes south. For most of us, anyway. I guess you at least think you’ve figured out a way to be the one handing out jobs.

  3. Just Sayin' says:

    You mean that when that one union fails, workers can be oppressed totally, forever, in a one-stop shop for capitalist victory?

  4. Jay says:

    Minimum wage is irrelevant. Why? Because In 2020, 1.5 percent of workers in the United States were paid hourly rates at or below the official minimum wage. This is a decrease from the previous year, when 1.9 percent of workers were paid at or below the official minimum wage.

    The free market sets wages higher for 98.5% of all jobs.

    Public policy should work to maximize equality of opportunity not equality of outcome.

    Wealth is created by those that add value to society. There is no “right” allocation. Finally, and much to the chagrin of those that buy into this class warfare, high income inequality in a free society is a sign of health as it indicative of a high degree of opportunity.

    Liberty destroying

    Additionally- price fixing (in this case a minimum wage) misallocates resources- which lowers the aggregate benefits for all. Price fixing always distorts markets resulting in suboptimal outcomes.

    Imposing restrictions on otherwise legal contracts between consenting adults is liberty destroying- plain and simple.

    The best public policy is not the one that appears to be compassionate- it’s the policy that actually works by providing the best outcome without coercive government regulations that limit our personal liberties.

  5. Jeffrey says:

    Federal personal income taxes are already too progressive:

    In 2022 (the last year this data is available) the top 1% paid 40.4% of the personal federal income taxes and the next 4% of earners paid 20.6%. The top 5% paid 60%

    The top 10% paid 24 times more in tax than the bottom 50%. The share of taxes paid by the affluent is much higher than their share of income.

    The top 20% of earners pay about 90.9% of all personal income taxes.

    The bottom 60% paid no personal federal income taxes (in aggregate).

    At some point over taxation becomes theft.

  6. Jeff says:

    Scott- As always- you mean well but are misguided…

    It’s called capitalism, not laborism- and it has lifted more out of poverty than any other socioeconomic system.

    Labor gets paid regardless of the returns on capital. The risk to capital can be 100% and the returns can be exponential. Remember the risk/ reward dynamic?

    Labor rates are a function of supply and demand. It’s a feature of capitalism as it allocates resources efficiently generating higher aggregate standards of living and greater wealth.

    There is a trade off between jobs and wage. The higher the price the less demand. Just like the price of most goods, we purchase less when the price is raised or more when its lowered. Therefore, one must be cognizant of the “cost” of a minimum wage or the cost of raising it- less jobs and lower employment.

    Minimum wage jobs are starter jobs for people living with their families. Your not supposed to be an adult with a family earning minimum wage. And most statistics don’t take into account those earning minimum wage plus tips, or students, etc. When you remove those people you are not left with a very large group.

    All price fixing is bad as it misallocates resources. In this case, it means less jobs, higher prices (more inflation) and or lost business to competitors that don’t have such restraints (we live in a multi-national world).

    You want to help people- help them get the skills that enable them to add more value to society and themselves.

  7. Huirne says:

    As a European I have seen this decline in supporting laboured work for the last 20 years. Not only support but almost not valuing the actual work caregivers, teachers etc provide. Sadly, this phenomenon does not take place across the ocean solely. Thinking that the government has to step up indeed. Labour unions? Not having the power they once had, something new and adept to these times needs to be brought forward.

  8. Jeffrey L Minch says:

    And nowhere does the Dem propagandist mention the impact of 20MM low skill, low wage expectation illegal alienas on labor and wages. Intellectual dishonesty.

    JLM

  9. Jeffrey L Minch says:

    Clearly you do not understand the role of labor unions, their history, and how they evolved.

    I joined the labor force in 1968 at a minimum wage of $1.60/hr. To put that into context, the average construction wage in that time period was $6.00/hr. This was an entry wage.

    Electricians made the highest wage at an average of $9/hr, plumbers $8.75, carpenters $8.50, bricklayers $8, and unskilled but experienced laborers $5/hr.

    I was assigned to the Plasterers/Cement Finishers Union and went to class on Tues and Thurs nights to learn the trade and drink beer with the experienced men at the union hall.

    Within that first summer I was up to $4.50/hr as I could finish concrete and run the big paddle wheel finisher. The union taught me how to do that.

    I was also getting as much OT as I wanted as concrete in big placements like warehouses takes a long time to do correctly. I was swimming in money, but I was also working my ass off.

    One day I saw a guy in khakis and a polo drive up in an airconditioned Suburban. I found out he was the engineer come to check out the layout and to inspect before a big pour.

    So, I studied civil engineering and got an MBA in finance, but I never forgot my 5 years as a worker (cement finisher and brick layer’s assistant).

    The union was a hiring hall and a place to learn a trade. The business agent (union boss) took a personal interest in his boys.

    JLM

  10. Tom Q. says:

    So whom do we vote for to stop the evisceration of the middle class? Both parties are bought and paid for by big business. This has been the case for the entirety of my 58 year (so far) lifetime, but it’s only been since NAFTA (under Clinton, IIRC) that the raping and dismemebering of the middle class has gone on in earnest…with both Democrat and Republican complicity.

  11. justin says:

    I’m disappointed with the simplistic take on income tax, it really undermines all the rest of the points in the article. The marginal rate is a useless number the effective rate – after deductions, etc., – is what matters and it was never 90%. It’s been 30% for top earners for all of recent history.

  12. Jim Turse says:

    Scott – appreciate this column. The irony is that our own government is suppressing workable solutions that may actually cost us all in taxes. If most workers had a livable minimum wage, available child care, and available medical insurance, we could come close to eliminating government transfer payments for programs like SNAP.

  13. joan breibart says:

    If we don’t fix the system and pay workers and stop the 1% from taking everything then what Thomas Jefferson said will not happen. He gave us 260 years. Next year is our 250th which historically ends every empire. Looks like we will continue our decline so that we don’t even make it another decade.

    • Jeffrey L Minch says:

      Thomas Jefferson said no such thing. He did famously say:

      “We might as well require a man to wear still the coat which fitted him when a boy as a civilized society to remain ever under the regimen of their barbarous ancestors.”

      He was keen on society evolving with every generation which he suggested was 19 years in his times.

      JLM

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