Professor of Marketing at NYU Stern School of Business and host of the Prof G and Pivot Podcasts. For Scott Galloway speaking inquiries, email speaking@profgmedia.com
July 7
S Squared The algorithm for value creation post-WWll was a mediocre product, wrapped in a tight brand code reinforced with cheap and efficient broadcast media, resulting in irrational margins. No more. The new algorithm is a firm or product that adapts faster to consumer needs…
June 30
I Cannes Some notes from the festival run by nice people who, despite better judgment, keep inviting me back. Let's see if we can fix that — bite the hand that feeds me (rosé). Branding My thoughts on what "Cannes Lions Festival of Creativity" should…
June 23
AMZN + WFM = $1T Amazon's acquisition of Whole Foods, should it close, is the white flag (the kind signaling one lap to go, vs. surrender) in Amazon's march to a trillion. This transaction will be to retail what Facebook's acquisition of Instagram was to…
June 16
Enter Uber I will miss Yahoo!. Specifically the board of directors, who paid their CEO $150-250M for cutting revenues 20% and EBIDTA 50%. And I'm tiring of calling Twitter's board negligent — a part-time CEO … that makes sense. However, for every awful board door…
June 9
Lie to Me There are times a CEO needs to withhold information. For example, "If we don't close this round we're out of money in 60 days, now back to work everyone!" is not motivating. Sometimes you also have to bend the truth: "Our product…
June 2
User Review: VC Firms Microsoft changed the world with Windows; Apple began its march to a trillion-dollar market cap opening stores, and Facebook took off with photos. Amazon's killer app? User reviews. Transparency, courtesy of Amazon (and Trip Advisor and Google), has put power in…
May 26
Shark Repellent — Fighting Amazon The markets are a remarkable thing. No one person or firm (theoretically) controls them, and they have lifelike features, but aren't even machines, much less organic. However, they are a raw reflection of our emotions and actions without makeup. Hold…
May 19
SoHo is mobbed by purple ghosts — 22-year-olds in NYU caps and gowns. Close in tow are typically a man and woman who look similar, but older and heavier, beaming with pride. Commencement season is nice, even hopeful. This moment is more rewarding for the…
May 12
"Alexa, How Can We Kill Brands?" As VR, 3D printing, and wearables become the pet rocks of the internet age — cute, but no value — we turn to the technology that will shake the ground below those of us who make our living building…
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